1. January 6, 2014, marked the day of peak kale consumption possibly of all time.

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Jenny Chang / BuzzFeed

That’s according to the curious data scientists at MyFitnessPal, a nutrition and fitness-logging app, who peeked into their database from the past four years to check out the percentage of foods logged each day that contained the word “kale.” They then shared those findings with BuzzFeed Life.

January 6, 2014 was the day MyFitnessPal members logged the most kale. January in general also appears to be a strong kale month year after year, thanks to NEW YEARS RESOLUTIONS. The obvious question that remains to be seen: What will January 2015 bring for this cruciferous green? Only time will tell.

2. Beyoncé showed her support in her newest music video released in November.

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You can buy the shirt for yourself here.

3. And then a group of dudes made a parody of Beyonce’s music video… featuring actual kale.

They called themselves Boyoncé.

4. This guy and probably many other people dressed as Kale for Halloween.

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Alexis Buryk / Katie Steuernagle / Via thekitchn.com

Find out how to make this amazing DIY Captain Kale costume here.

5. In April 2014, Madonna visited the BuzzFeed offices and outed kale as gay.

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BuzzFeed / Via buzzfeed.com

Read BuzzFeed’s exclusive followup interview with kale here.

6. An article about what it’s like to be married to a man named Kale went viral on New York magazine’s The Cut.

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From the article (which was quite funny, by the way):

Yes, Kale likes kale.
Yes, I like kale, but I prefer kale chips.
No, we have never ordered kale together at a restaurant.
Yes, Kale buys kale at the grocery store for salads and stews.

7. 2014 was also a good year for kale accessories. You could buy a gold dipped kale leaf necklace on Etsy…

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Adorned with golden crystals, from the SuellensCreations shop on Etsy.

8. Or a punny t-shirt from salad chain Sweetgreen.

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A tribute to Kendrick Lamar, available here.

9. Actually there are a LOT of kale puns available it turns out.

 

Like these Oh Kale Yes! tees from The Balanced Blonde’s shop.

10. They served kale at the Super Bowl this year.

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Ben Nelms / Reuters

So exciting!

11. The Kaleesi burger was born.

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Mathew Ramsey / Via pornburger.me

For people who love kale, Game of Thrones, and burgers. Get the recipe here.

12. A British company invented a kale and Brussels sprouts hybrid, effectively creating the absolute trendiest Franken-veggie.

 

SCIENCE.

13. And even though kale consumption was slightly less on the weekends…

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Jenny Chang / BuzzFeed

People ate 20% more kale on weekdays than on weekends this year according to the same MyFitnessPal data. That’s because weekends are for partying, not for kale!

14. And kale consumption also dipped slightly on holidays…

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Jenny Chang / BuzzFeed

Thanksgiving 2014 is so far the day of lowest kale consumption for the year. Other super low days include July 4, Father’s Day, and Mother’s Day (and one other holiday… more on that in a minute).

And in 2013, MyFitnessPal members ate 40% less kale on Christmas than they did on the same day a week before. Yes, that’s a fact from 2013, but you can expect to see similar kale consumption patterns this year as well.

15. And actually there was one other day this year that was sort of low kale-consumption wise…

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Jenny Chang / BuzzFeed

16. And that day was 4/20…

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Jenny Chang / BuzzFeed

April 20, 2014, one of our GREAT NATIONAL HOLIDAYS, was the second lowest day of kale consumption for the ENTIRE year (in a three-way tie with July 4th and the day after Thanksgiving).

You know — April 20th. 4/20. The Official Unofficial Smoke Marijuana All Day Long Day.

Kale: You can turn it into chips, but it’ll never be a satisfying munchie.

(It should also be noted that 4/20/2014 was also Easter Sunday, which is definitely another holiday. So maybe that was the cause for the drop. You be the judge.)

17. Overall, kale consumption was at an all-time high this year.

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Jenny Chang / BuzzFeed

According to MyFitnessPal data, Kale consumption more than doubled from 2011 to 2012, and more than doubled again from 2012 to 2013. From 2013 to 2014, consumption has grown by 46%. Not as much… but still a lot.

For even more great facts about the rise of kale, check out MyFitnessPal’s post: Charting The Kale Curve.

update

April 20, 2014, in addition to being a major holiday for all pot-smokers, was ALSO Easter Sunday. So… you be the judge. BF_STATIC.timequeue.push(function () { document.getElementById(“update_article_update_time_4406605”).innerHTML = UI.dateFormat.get_formatted_date(‘2014-12-04 09:51:26 -0500’, ‘update’); });

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